Thursday, October 30, 2008

Mailroom Clerk Becomes Clinton's Favorite Christmas Decorator

http://www.christopherradko.com/

44 Unusual Ways To Make Easy Money On The Internet.

Janet Adams is giddy with excitement. She had trekked all the way from New Hope, Ala., to Bloomingdale's flagship store in Manhattan and made sure she was the first in line to have her newest silver-sleigh ornament signed by its designer, Christopher Radko. "I just can't wait to meet him," Adams says, clutching her shiny bauble -- tag on and still in the box.



She has been collecting the coveted hand-painted glass baubles for more than a decade and this season decided to set up a separate 12-foot Christmas tree just for "my Radkos." And she's far from alone. In his 20 years as an ornament maker, Radko has inspired a loyal following for whom December is the time to showcase.

Radko, 44, has fans around the world, including Oprah Winfrey and Robert DeNiro. Former President Bill Clinton even had him decorate the mantle at the White House. By the late 1990s, the popularity surrounding Radko's ornament empire was so huge that he seemed poised for potential burnout. His delicate glass ornaments and their famous glitter detailing, which send some shoppers into a frenzy, could have easily gone the way of Tickle Me Elmo and other "must-haves" of past seasons.

But it's his knack for personalizing the Radko brand -- with signings and public appearances, high-quality workmanship, and a focus on what he calls the "emotional side" to collecting his creations -- that has allowed this self-made ornament king to turn a holiday trend into a beloved tradition that has lasted nearly 20 years.

He got the idea for his business back in 1984, when he insisted on replacing his family's old rusty Christmas tree stand with a newer aluminum one. The stand gave way, the tree fell over a week before Christmas, and Radko was left with the task of restoring the collection of antique, European glass-blown ornaments. He sketched the shattered ornaments as best he could from memory and ultimately traveled back to Europe to scout for ornament makers who could recreate them. It didn't take long for Radko, then a mailroom clerk, to realize there might be a business idea there, too.

Nineteen years and 10,000 designs later, he's in the midst of a cross-country tour, visiting more than 50 locations across the country, including various Macy's, Bloomingdale's, and Saks Fifth Avenue stores before Christmas, to sign ornaments and meet his legions of fans.

At Bloomingdale's in New York, the soft-spoken holiday guru, clad in a pumpkin-hued sweater and corduroy blazer, was greeted with applause from dozens of people in line and even a plate of cookies from one fan. The collectors, it seems, enjoy the man as much as his ornaments.

Though many devotees have collections numbering in the hundreds, the ornaments aren't cheap -- around $50 for a medium-sized piece. Long Beach (Calif.)-based retail expert Bob Phibbs says specialty markets thrive on the more expensive items. Resisting the urge to discount, even after almost two decades in business, signals to the customer that they're getting "something unique and of good quality," says Phibbs, author of You Can Compete: Double Sales Without Discounting.

Listen to the designer's fans, and and you'll hear the "emotional side" that Radko speaks of. One woman in line at Bloomingdale's found a portly red ornament of a chef in a pearl-white apron for her restaurant-owner son in Portland, Ore., while a New York woman picked out two small snowmen to add to the collection she started for her young twins when they were born.

"Her tree will be like a family diary now," says Radko, who enjoys "recreating [Christmas] in a sparkly way." He currently commissions 3,000 workers in cottage workshops in Poland, Germany, Italy, and the Czech Republic to make the ornaments, along with 108 corporate employees.

"The collectors...they go crazy for this stuff every year," said Chris Wang, a sales associate at Macy's in San Francisco, one of over 2,500 Radko retailers across the globe.

The author of three holiday decorating books, Radko added dozens of new ornaments in this season's collection and rolled out a line of dinnerware and chocolates as well. Revenues reportedly have exceeded the seven-figure mark, a vast improvement from the $75,000 he made back in 1986, with just 65 ornament designs. Demand for earlier models continues to rise year after year. His 1993 "Partridge in a Pear Tree" ornament, originally priced at $38, has sold on the secondary market for as much as $1,000.

Next up, he plans to further address the male market by adding more retailers like Brooks Brothers. But for the most part, Radko will keep with the same formula that has worked for the past 20 Christmases "because tradition is what I depend on." For Radko and his fans, it really is the most wonderful time of the year.

Tuesday, October 21, 2008

From Trailer With No Running Water To Her Own Business

The Best Home Businesses for the 21st Century

Google Options Make Masseuse A Multimillionaire

Wendy Newmeyer Story

http://mainebalsam.com/

Wendy and her husband Jack moved from East Brunswick, New Jersey to Maine in 1979 with a dream of building their own home and have a simple, natural life. Wendy, then 24, even went back to college to study the newest methods of farming in anticipation of their new life because “that's what we thought we would do when we came up here.” Their hope was simply to lead a self-sufficient life. As she puts it, “we didn't want to become big farmers.” The reality, however, was not easy.



They first ventured into several businesses - from selling Christmas trees, to breeding German shepherds, to growing vegetables and herbs - all with limited success. To save money, they lived in “very primitive conditions” in a run-down old trailer without electricity, telephone or running water. The Newmeyers took showers at a local health club and sometimes took a plunge into Moose Pond Brook, which runs through their land, with a bar of soap.

Out of necessity, Jack began harvesting and selling lumber from their 111 acres of land. Jack bought a used bulldozer and cut spruce and fir for pulp. Wendy, seeing all the waste that was made in the wood-harvesting process, soon realized that she could make use of her expert seamstress skills and extensive education in drying herbs and flowers to produce a second moneymaking item. Their savings, however, were almost depleted that even the $700 needed to buy the shredder (the heart of the operation) was a sacrifice. A $10,000 inheritance from her grandfather who passed away helped the family tide the difficult times.

Wendy started her foray into the balsam business by selling the cut branches of the balsam fir trees for a local incense factory. Quite coincidentally, she had read in a book that Native Americans used balsam trees as herb for many different home remedies. With her long-standing interests in herbs “that got me excited into thinking about it [balsams] in a different way,” said Wendy. She became a supplier to the incense factory, which used her balsam fir boughs to stuff souvenir pillows.

She found other clients who wanted her balsam to make products such as decorative pillows, potpourri and other by-products. One client, a publisher of Herb Quarterly that Wendy subscribes to, was so happy to have found Wendy. This client was buying pillows from the incense factory that Wendy supplies and takes the pillows apart to get the balsam. The publisher, who needed balsam to make pillows, paid Wendy $1.75 a pound, compared to the $0.07 a pound paid by the incense factory.

Wendy then launched into a mailing campaign, sending 300 targeted mails to herb businesses nationwide, asking them to buy balsam from her. The response was impressive: 125 placed orders. For about six months, the balsam fir boughs were her only products.

However, Wendy realized that filling orders for raw balsam wouldn't keep her busy year-round. She then saw the potential of balsam pillows, and began to wonder why no one was making nicer pillows, as the stores that she supplied balsam with only produced plain pillows. She figured that the tourism industry of Maine, with about 10 million visitors annually, could be a big market for souvenir products representative of the state such as balsam pillows. “I just want a tiny piece of that pie,” she said.

“One morning, I woke up with a 'BFO' (blinding flash of the obvious), that it was up to me to make those 'nicer' pillows! Using skills and interests I had developed which until then seemed to have no correlation to each other, I began my company!” She opened Maine Balsam Fir Products in 1983, producing a line of balsam fir pillows with scenes of Maine embroidered on them.

Success for Wendy did not come easily. Nonetheless, she willingly embraced the difficulties and challenges faced of an unknown start-up with hardly any marketing capital. As she looks back, she says, “I was at a place where I can say that I had nothing to lose. I was living very poorly, and my husband was having some problems so he wasn't able to support me.”

She started stitching together on her home sewing machine silk-screened fabric pillows that a graphic artist designed for her. She then filled them with her own fragrant dried balsam.

To sell her balsam, she traveled across the state a couple of days a week with a trunk load of pillows that smelled like Christmas. She took a door-to-door approach, traveling throughout the state asking stores if they were willing to carry her product. According to Wendy, “The early customers did NOT beat a path to my door … I had to go out and find them.” Personally cold-calling the “best” stores in each town, she would show them her pillows, not wanting to give anyone a chance to say no before they could see what she was offering.

It was exhausting work. Nonetheless, the long hours and difficult start did not deter Wendy's spirit. “I wasn't just working eight hours a day: I was working for 18 hours, or even 20 hours a day. I remember in my first year when I was waking up at 4 o'clock in the morning and working until midnight taking breaks only to eat. I was working almost every waking hour in such a variety of tasks.”

After only two months, she knew that she made the right business decision. While her product line is very limited, “I was already supporting my family and was able to keep the business moving forward as well.” Shop owners, who had seen her products in other shops, started calling her to supply them as well. By the third month, Wendy hired her first employees to help her fill the orders. She enlarged her product line, introducing more designs for her stuffed pillows, and started looking for customers outside of Maine. She sold to 169
stores that year.”

Through the years Wendy has experimented with trade shows, catalogue sales, the QVC home shopping network, and many other avenues to showcase her products. She recently set-up a web site, to widen her market reach and take a dip on Internet retailing. Her worldwide outlets now exceed 4,400 stores and her employees have increased to 12. Sales of Maine Balsam Fir Products have reached well over $500,000 per year.

The first years in Maine were very difficult. The isolation of living in a rural area, loneliness and poverty proved to be the biggest hurdles in her life. “But my parents gave me a very good self-image and confidence. And so once I got into this direction, there was no turning back.” She credits her qualities of being a woman as a significant reason for her success. “Women, first of all, are very tireless workers. We're very frugal by nature, and not complaining. “Almost all her early contacts were women, who proved very supportive to her. “It was a good thing, because the male encouragement was lacking. ”Her own husband was critical of her for a long time, expecting her to fail. Instead of wallowing in disappointment from her husband's lack of support, “I became much more determined to succeed.” Today, her husband Jack had built her a huge barn serving as the company's headquarters and acts as her Raw Product Manager.

Her greatest joy from being an entrepreneur, however, comes from being able to help her community. “I feel very good about the support I could give into my community. “She relates the story of one of the ladies who work for her, Denise. Since Wendy also employs Denise's mother, the girl, who was then eight years old, complained that her mother didn't have much time to play with them since the mother worked for Wendy. “I was feeling sorry about it,” said Wendy, until the little girl said, 'But she just bought me new shoes!” The company has since won numerous awards and recognition for their economic impact on the community.

Today, she volunteers to talk in classes for other new small business owners, sharing her experiences and acquired wisdom. “People say I am very inspiring, because I am an experiential type of teacher and has tackled all sorts of problems.” Her main advice to entrepreneurs? “Never give up. Be determined. When a door shuts in your face, look for an open window.' She likewise stresses the need to be flexible: “People who are fixed mentally set themselves up to fail. You have to be flexible. You have to have at least three plans - Plan A, then if something happens, you have Plan B and C.”

Wendy still has a long way to go. She is planning to build a new facility to allow her to increase production. But her goal now is to have more balance between her life and her business. “For a while, I was working too hard and not taking time to smell the roses - or the balsam!”

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Tuesday, October 14, 2008

Single Mom From Pennsylvania Makes A Living Selling Bookmarks Online

44 Unusual Business Ideas

Google Options Make Masseuse A Multimillionare

Uranium Ore For You

Diane Waltman story

http://www.creativebookmarks.com/


My business is designing and laminating bookmarks for wedding favors, business promotions, nonprofit organizations, holidays and other special occasions or projects. I design them on my computer, depending on what the customer wants. Then I print and laminate them.



I came up with the idea of a bookmark business because it was a fun way to express my creativity and would require a low investment. Extensive foot surgery forced me to quit my office job a few years ago, and my doctors told me I would be out of work for more than three years. I knew I had to do something while recuperating, so I decided tolook into an online business. I researched my competition and found only one Website selling handmade bookmarks.

Within a week, in March 1999, I had started a business. After I researched my idea on the Web, I went to a local business supply company and bought most of my supplies -- a laminating machine, sheets of laminate and paper, ink and special software. Then I got going on my Website. I also checked my state regulations to see what forms I needed to file to make my business legal.

I researched Web design and learned how to build my own site, found a Web host and lined up a merchant account so I could accept credit cards. Then I was ready to market my online business -- probably the most important step.

I began by targeting some likely markets. I knew that my bookmarks would make great wedding favors, so I contacted bridal Websites and had a few list my business in exchange for a free ad in my weekly newsletter or a free link on my Website. I also advertised online in the classifieds and in newsletters from other sites and registered with the search engines. Search engine placement is very important. Offline, I designed fliers to post in local bridal shops. Most of my marketing efforts were free.

Wednesday, October 8, 2008

How Sigmund Freud Helped A Man Sell Couches Worth Thousands Of Dollars

How to Make Millions with Your Ideas: An Entrepreneur's Guide

Coaching Millions: Help More People, Make More Money, Live Your Ultimate Lifestyle


Psychoanalysis, the treatment originated by Sigmund Freud more than a century ago that requires patients to lie on a couch and say whatever comes to mind, has been battered in recent years by everything from antidepressants to skepticism to managed care that doesn't pay for such long-term therapy.

So who in his right mind would want to launch a company that makes psychoanalytic couches?



It takes an entrepreneur who believes that businesses considered antiquated are underserved niches with perhaps more staying power than trendier enterprises. Randall Scott Thomas, a Seattle furniture maker, knows psychoanalysts are a minority among mental health counselors these days. But thousands are either in training or in practice, and many have trouble finding the appropriate couch.

Mr. Thomas, who makes contemporary home and office furniture, has never undergone analysis himself and didn't know what a classic analytic couch looked like until a few years ago. He was approached by Doene Rising, a Seattle analyst who was starting a private practice and couldn't find a couch to her liking at any furniture store. She was familiar with his work and showed him a picture of one that she had found in a magazine -- an armless, backless, chaise-like bench, with a built-in headrest, designed for reclining, not sitting. She told him she wanted something similar. Instead of traditional leather, she wanted cloth upholstery, and chose a deep blue fabric.

"Leather can be cold, and I wanted something inviting, but something classic that said to my patients, 'This isn't for sleeping on, it's for reflecting on,' " Dr. Rising says. She and other analysts believe that when their patients recline and the therapist is sitting out of sight behind them, patients feel freer to explore their fantasies and talk about their deepest, darkest desires and fears. (The technique, of course, has sparked numerous cartoons of analysts asleep in their chairs, while their patients drone on.)

For the 47-year-old Mr. Thomas, the biggest design challenge was refining the angle of the headrest. "You don't need lumbar support when you're lying down, but you do need your shoulders and head supported well," he says. "And you need to be propped up enough that you don't fall asleep or roll over -- or sink into a too-soft cushion."

The completed couch was a hit with Dr. Rising as well as several of her analyst colleagues, who placed orders with Mr. Thomas. Since then, he has designed five styles, ranging in price from $1,550 to $3,080. Most have the same measurement (29 inches wide by 80 inches long) but different upholstery and leg styles.

The recent launch of his Analytic Couch Co. coincides with the biannual meeting of the American Psychoanalytic Association, which starts tomorrow in Seattle. Recognizing a sales and marketing opportunity, Mr. Thomas persuaded the association, which expects about one-third of its 3,300 members to attend, to allow him to exhibit his couches. Until now the association has limited displays at its meetings to books for purchase, "but I thought we should tell our members about more products and services they need, so it seemed like a good idea," says Dean Stein, the group's new executive director.

Mr. Thomas faces some competition. Prestige Furniture & Design Group in New York City's Queens borough, for one, has been making analytic couches for more than 50 years. During the heyday of psychoanalysis in the 1960s and 1970s, when most residents in psychiatry received some analytic training, Prestige sold thousands of couches to medical-supply companies, which in turn sold them to hospitals and psychiatrists. "We had a factory devoted just to this," says 75-year-old Fred Brafman, one of the company's founders.

Prestige still makes six analytic couch models, some of which have been used as props in theater productions and movies. They range in price from $900 to about $6,000, and must be custom ordered. "The demand isn't what it used to be," Mr. Brafman says.

He also has a list of what design features to avoid. Loud or busily designed upholstery, he notes, can distract patients. "One analyst returned a couch once because a patient was seeing faces of animals in the upholstery," Mr. Brafman says. Prestige also no longer makes couches with buttons, "because anxious patients rip them out," he says, or an adjustable headrest model, because the up-and-down lever mechanism broke frequently.

Unlike Analytic Couch, whose designs are more contemporary, Prestige doesn't have a Web site for online orders and it doesn't advertise much. Many analysts say they haven't known where to shop for a couch when furnishing their offices. "We can help analysts find office space and even patients, but it's hard to know where to send them for a couch -- and we get inquiries about this all the time," says Matthew von Umwerth, the librarian at the New York Psychoanalytic Institute who is in training to become an analyst.

Sigmund Freud's famous leather couch, which he draped in colorful Persian carpets, remains the standard bearer -- and it is on display at the Freud Museum in London. He didn't have to shop for it, however, since it was a gift from a patient. His use of it stemmed from his early method of hypnotizing patients. While he thought patients who reclined on a couch would more readily confront their repressed anxieties, he admitted he had a "personal motive....I cannot put up with being stared at by other people for eight hours a day (or more)," he wrote. "Since while I am listening to the patient, I, too, give myself over to...unconscious thoughts, I do not wish my expressions...to influence what the patient tells me."

A couch is just a couch for some analysts, who say they would rather use an ordinary living-room model. When Prudy Gourguechon, a Northfield, Ill., analyst, purchased a custom-designed analytic couch a few years ago, "my patients wouldn't go near it," she says. "It was way too formal, and they missed my ratty old sofa that had a back and made them feel enclosed." She ultimately gave away the classic couch and purchased a standard living-room leather sofa at a department store.

However much they mull what couch to purchase, a bigger decision involves the chair analysts themselves sit in. Anticipating this need, Mr. Thomas has designed a leather armchair that retails for $1,899 and offers, he says, solid back and neck support. "You're sitting all day long, so you better find something very comfortable," says Leon Hoffman, a New York analyst.

Sunday, October 5, 2008

How To Make Millions DESTROYING Hollywood Movie Sets

44 Unusual Ways To Make Easy Money On The Internet

Rent-A-Kitchen Business Model Proves To Be Big Success


Myan Spaccarelli Story

http://looneybins.com/

Founded in 1986, Looney Bins, Incorporated is an award-winning, progressive, and rapidly growing construction and demolition (C&D) debris waste hauling and recycling company with locations in both the City of Los Angeles and Los Angeles County Recycling Market Development Zones.



Looney Bins found a market niche by contracting with local Hollywood movie studios to deconstruct movie lots containing wood, cardboard, metal, plastic, and other salvageable items; Looney Bins then sells and/or donates the recovered materials. Some of the uses promoted by Looney Bins have included providing wood to a company that makes reconstituted pallets; reusing Warner Bros. Studios' telephone poles for the Special Olympics; shipping reclaimed nails, screws, and other building materials to hospitals overseas; and helping a Southern California nursery reuse wood scrap for planter boxes.

In 1999, the CIWMB Recycling Market Development Zone (RMDZ) program made its first loan to Looney Bins for the purchase of a wood grinder, ancillary equipment, and working capital. This enabled the company to expand into grinding wood and drywall into mulch.

By 2003 the company had grown considerably and it received another RMDZ loan. Its new site, Downtown Diversion, is capable of processing all types of C&D debris, including asphalt, brick, wood, drywall, cardboard, concrete, carpet, scrap metal, roofing shingles, and other similar materials. Eighty percent of what is brought in will be diverted from landfill disposal. Material diversion is expected to reach 50,000 tons of C&D annually. With the increase in material intake and processing, the company expects to realize some economies of scale.

Looney Bins is committed to helping municipalities and businesses recycle efficiently and economically. "In part because of the RMDZ program, our landfill diversion rates are in excess of 70 percent and sales are higher than ever," says Myan Spaccarelli, Looney Bins founder.

Its commitment to recycling has earned Looney Bins a number of awards including L.A. County's LACoMAX Exchange Award (2002), CIWMB's CalMAX Match of the Year (1998), CIWMB’s WRAP Award (1999–2005), and the City of Los Angeles' Good Earthkeeping Award (2000).

Thursday, October 2, 2008

Google Options Make Masseuse a Multimillionaire

The Stealth Forex Trading System Makes Decision Making Simple

Bonnie Brown was fresh from a nasty divorce in 1999, living with her sister and uncertain of her future. On a lark, she answered an ad for an in-house masseuse at Google, then a Silicon Valley start-up with 40 employees. She was offered the part-time job, which started out at $450 a week but included a pile of Google stock options that she figured might never be worth a penny.



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After five years of kneading engineers’ backs, Ms. Brown retired, cashing in most of her stock options, which were worth millions of dollars. To her delight, the shares she held onto have continued to balloon in value.

“I’m happy I saved enough stock for a rainy day, and lately it’s been pouring,” said Ms. Brown, 52, who now lives in a 3,000-square-foot house in Nevada, gets her own massages at least once a week and has a private Pilates instructor. She has traveled the world to oversee a charitable foundation she started with her Google wealth and has written a book, still unpublished, “Giigle: How I Got Lucky Massaging Google.”
When Google’s stock topped $700 a share last week before dropping back to $664 on Friday, outside shareholders were not the only ones smiling. According to documents filed on Wednesday with the Securities and Exchange Commission, Google employees and former employees are holding options they can cash in worth about $2.1 billion. In addition, current employees are sitting on stock and unvested options, or options they cannot immediately cash in, that together have a value of about $4.1 billion.

Although no one keeps an official count of Google millionaires, it is estimated that 1,000 people each have more than $5 million worth of Google shares from stock grants and stock options.

One founder, Larry Page, has stock worth $20 billion. The other, Sergey Brin, has slightly less, $19.6 billion, according to Equilar, an executive compensation research firm in Redwood Shores, Calif. Three Google senior vice presidents — David Drummond, the chief legal officer; Shona Brown, who runs business operations; and Jonathan Rosenberg, who oversees product management — together are holding $160 million worth of Google stock and options.

“This is a very rare phenomenon when one company so quickly becomes worth so much money,” said Peter Hero, senior adviser to the Silicon Valley Community Foundation, which works with individuals and corporations to support charitable organizations in the region. “During the boom times, there were lots of companies whose employees made a lot of money fast, like Yahoo and Netscape. But the scale didn’t approach Google.”
Indeed, Google has seemed to exist in its own microclimate, with its shares climbing even as other technology stocks have been buffeted by investor skittishness. The stock touched an all-time high of $747.24 on Tuesday before falling more than $83 a share during the week to close at $663.97 on Friday. But even after that sell-off, the stock has risen more than 44 percent, or $203 a share, this year.

The days are long gone when people like Ms. Brown were handed thousands of Google options with the exercise price, or the pre-determined price that employees would pay to buy the stock, set in pennies. Nearly half of the 16,000 employees now at Google have been there for a year or less, and their options have an average exercise price of more than $500. But those who started at the company a year ago, or even three months ago, are seeing their options soar in value.

Several Google employees interviewed for this article say they do not watch the dizzying climb of the company’s shares. When it comes to awareness of the stock price, they say, Google is different from other large high-tech companies where they have worked, like Microsoft, where the day’s stock price is a fixture on many people’s computer screens.

At Google, the sensibility is more nuanced, they say. “It isn’t considered ‘Googley’ to check the stock price,” said an engineer, using the Google jargon for what is acceptable in the company’s culture. As a result, there is a bold insistence, at least on the surface, that the stock price does not matter, said the engineer, who did not want to be named because it is considered unseemly to discuss the price.
Others admit that, when gathered around the espresso machine it is hard to avoid the topic of their sudden windfalls.

“It’s very clear that people are taking nicer vacations,” said one Google engineer, who asked not to be identified because it is also not Googley to talk about personal fortunes made at the company. “And one of the guys who works for me but has been there longer showed up at work in a really, really nice new car.”

The rise in Google’s stock is affecting the deepest reaches of the company. The number of options granted to new employees at Google usually depends on the position and the salary level at which the employee is hired, and the value is usually based on the price of the stock at the start of employment.

The average options grant for a new Google employee — or “Noogler” — who started in November 2006 was 685 shares at a price of roughly $475 a share. They also would have received, on average, 230 shares of stock outright that will vest over a number of years.

The Nooglers might not be talking about second homes in Aspen or personal jets, but they are talking about down payments on a first home, new cars and kitchen renovations. Internal online discussion groups about personal finance are closely read.

Google, like many Silicon Valley companies, gives each of its new employees stock options, as well as a smaller number of shares of Google stock, as a recruiting incentive.

The idea of employment at a place with such a high stock price is appealing, but it can also make the company less attractive to a new hire. Jordan Moncharmont, 21, a senior at Stanford University who was given stock options after he started working at Facebook part time, said Google’s high stock price can be a disincentive to a prospective hire as it translates to a high exercise price for options. “You’d have to spend a boatload of cash to exercise your options,” he said.

Mr. Moncharmont said he did not join Facebook to get rich, though he knows his Facebook options could make him wealthy someday.

When Ms. Brown left Google, the stock price had merely doubled from its initial offering price of $85. So Ms. Brown is glad she ignored the advice of her financial advisers and held onto a cache of stock.

As the stock continues to defy gravity, Ms. Brown, whose foundation has its assets in Google stock, can be more generous with her charity. “It seems that every time I give some away, it just keeps filling up again,” she said. “It’s like an overflowing pot.”
The wealth generated by options is giving a lot of people like Ms. Brown the freedom to leave and do whatever they like.

Ron Garret, an engineer who was Google’s 104th employee, worked there for a little more than a year, leaving in 2001. When he eventually sold all his stock, he became a venture capitalist and a philanthropist. He has also become a documentary filmmaker and is currently chronicling homelessness in Santa Monica, Calif.
“The stock price rise doesn’t affect me at all,” he said, “except just gazing at it in wonderment.”

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